Is your business holiday friendly? Do you get busier during the holidays or are you slower due to the fact that people are not interested in purchasing your products and/or services at this time of year.
Holiday promotions can be a useful tool for any type of business. However, you will still want to be creative. For example, if you send your clients holiday cards around Christmas or other December holiday, your card will most likely be one of 25 (or more) cards that your client receives…
Continue
Added by Katrina Sawa on November 20, 2009 at 3:30pm —
No Comments
Why do sales and service representatives feel compelled to tell customers how to answer a survey? Does the company want to know what the customers really think, or is the company trying to build positive publicity by claiming superior ratings?

The answer to the second question exposes the company's cultu…
Continue
Added by Lynn Hunsaker on November 17, 2009 at 6:30am —
No Comments
Come by my booth at WorkIt on November 19th. It would be great to see you there!
Continue
Added by Ilene Marshall on November 10, 2009 at 8:33pm —
No Comments
Come by my booth at WorkIt on November 19th. It would be great to see you there!
Continue
Added by Ilene Marshall on November 10, 2009 at 8:33pm —
No Comments
Festiv’ALL
10/29/2009
6:00 - 8:00 p.m.
Festiv’ALL is a multi-cultural mega mixer and networking expo of Silicon
Valley’s leading business and economic development organizations. I
encourage you to join in this celebration of our area’s diversity and
"connectedness".
Festiv’ALL is being held at the Wyndham Hotel San Jose, 1350 North First
Street, San Jose.
Cost to attend the event without a ticket is $20. (Check with you chamber
if they have tickets available!)
Continue
Added by Robin Benitez on October 28, 2009 at 9:34am —
No Comments
As a B2B marketer, thought leadership is one of the most valuable assets your brand — or you — can attain.
In down economies, prospects conduct even more research leading up to the purchase. This means B2B marketing professionals must help educate prospects in the early stages of the buying cycle; doing this well can help frame their buying process and establish your brand as a trusted advisor that understands their problems and knows how to solve them. Therefore it's more vital than ever for y…
Continue
Added by Srikanth SESH on October 26, 2009 at 8:02am —
No Comments

Curiosity is the key to great listening skills that
improve customer experience. When you're truly curious about your customer's opinions, expectations and requests, you'll find the customer to be more pleasant, interesting and fulfilling to you as well.…
Continue
Added by Lynn Hunsaker on October 22, 2009 at 11:23am —
No Comments
How are you pricing yourself? Is it you who assigns the dollar signs or do you let your fears of the economy or what you "think" people will pay determine what you decide to charge for your time?
Think about this for a minute....
And WHY have you priced yourself (or your products and services) the way you have? Or are you in a business (like a network marketing company) where you have NO IDEA what you're really making per hour? You just know you need to work HARDER to make more?…
Continue
Added by Katrina Sawa on October 15, 2009 at 10:40am —
No Comments
Recently they went live with their new software service, MAATS 2.0, which is being used by many California Public School Districts.
http://www.mbt4schools.com/Default.aspx
Continue
Added by Emmy B. Gengler on October 14, 2009 at 1:01pm —
1 Comment

If value is defined as benefits versus costs, what's your company's customer experience value ratio? Superior value is the objective of customers and marketers alike. And since customers hold the purse strings, marketers are compelled to view value as customers do. In the
customer experience value ratio…
Continue
Added by Lynn Hunsaker on October 2, 2009 at 11:51am —
No Comments
I know you may not be expecting this type of topic coming from a Business and Marketing Coach like me but have you noticed the SHIFT lately?
Not only in me and my life - how I completely transformed my business when I found the love of my life; but also in many of your lives too.
Do you feel like there's something more out there for you but you aren't sure what it is or how to figure out your destined path?
Do you have hu
…
Continue
Added by Katrina Sawa on September 27, 2009 at 10:30pm —
No Comments
I know you may not be expecting this type of topic coming from a Business and Marketing Coach like me. But have you noticed the shifts I've made? The leaps I've taken? And the levels in business and life that I've made?
I'm going to get a little deep here and vulnerable with you if that's ok? Because I think it's important for those of you who resonate with me and my story to know that you're not alone and you CAN want and HAVE more.
This is what makes me different from al…
Continue
Added by Katrina Sawa on September 2, 2009 at 8:00am —
2 Comments

You never know someone so well as when they live with you! What better way to transform your culture to truly customer-centric ways of thinking and doing, than to invite your customer to attend all your discussions? This has long been a practice at Amazon, since founder…
Continue
Added by Lynn Hunsaker on September 1, 2009 at 6:49am —
No Comments
Are you Making Ends Meet?
If not or if you're tired of doing what you're doing, why not bypass the regular job market if you're having trouble and start up your own business?
No it's not easy to start up a business and yes you need to have some level of motivation and determination in order to be successful.
However there are so many business models that can be entered into with little to no start up funds - some online, some offline - the opportunities are endless if you have the desi…
Continue
Added by Katrina Sawa on August 26, 2009 at 9:19pm —
No Comments
Are You Ready to Find out the Easiest 2 Ways to Increase Your Revenue????
Ok, I've done this myself, I've seen it done by my friends and peers and I've recommended this to clients many times with HUGE SUCCESS!
It's actually very simple.
1. RAISE YOUR RATES
2. OFFER PAYMENT PLANS FOR YOUR PRODUCTS OR SERVICES
I just had a client last week come to me who was charging way under market value for her services and I basically told her to suck it up and
increase her rates by 400…
Continue
Added by Katrina Sawa on August 20, 2009 at 12:17am —
No Comments
This is an obvious message for some of you but is it for all of you? Are there areas you're missing in your marketing where you could be utilizing testimonials in order to give you, your business and your products and services more credibility?
Using testimonials in your marketing in various ways is a F.R.E.E. way to compel people to buy from you so you really want to maximize your efforts.
First of course you have to HAVE testimonials to show. If you don't have any then ASK your cu…
Continue
Added by Katrina Sawa on August 12, 2009 at 9:07am —
No Comments
I realize that when you first started your business you may not have thought about EVERYTHING that would be involved with running a successful business, right?
You had a passion and interest in a particular product or service that you could offer and that you believed others would want. But there's a LOT more to running a successful business than what meets the eye.
Here are some very common mistakes I see my clients and others I meet making every month in their businesses. The ones who…
Continue
Added by Katrina Sawa on August 4, 2009 at 9:30am —
No Comments
What: Sexual Harassment training for managers, supervisors, and lead personnel compliant to AB 1825
When: October 21, 2009
Where: CSU-Stanislaus-STOCKTON CAMPUS
For Details: Email Gary Waters at GWatersMgmt@aol.com or call 209.679.1256
Note: Register prior to October 2 for your discount!
Continue
Added by Gary Waters on July 21, 2009 at 1:02pm —
No Comments
What:Workplace Violence training
When: Ocotober 21, 2009
Where: CSU-Stanislaus-STOCKTON CAMPUS
For Details: Email Gary Waters at GWatersMgmt@aol.com or call 209.679.1256
Note: Register prior to Ocotboer 2 for your discount!
Continue
Added by Gary Waters on July 21, 2009 at 1:02pm —
No Comments
Interneer is seeking partners in the United States and Worldwide to help resell and implement our Human Centric BPM platform in various markets, countries and industries.
Interneer wants to be the standard in Human Centric BPM deployment, so we are offering a unique partnership program that is unrivaled in the industry in regards to profitability for the partner.
Please contact me if you are interested in learning more about the partnership opportunity.
Thanks!
www.interneer.com
gkip@interne…
Continue
Added by Guven Kip on June 15, 2009 at 3:00pm —
No Comments