How to Write a Killer News Release and Get it to the Top of Google News
A news release is one of the easiest, most cost-effective ways to get media attention for your product or service. Today, the news release is also a great way to increase your Website's ranking in the search engines. But how do you write that killer news release, that one-in-a-hundred that stands out in the crowd?
In this 60-minute course we'll show you how to develop and distribute a news release that will get noti…
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Added by Erik Bunaes on May 18, 2009 at 9:06pm —
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Marketing that Sells: Create a Compelling Marketing Message to Skyrocket the Growth of Your Business
"94% of marketing failures are due to poor messages. 6% are due to poor advertising methods or vehicles."
Discover how to consistently communicate the core value (what your customers or clients are really buying) of your product or service in this live, on-line course. Learn how to craft a compelling core message that can be infused into all of your marketing strategies and tactics, maki…
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Added by Erik Bunaes on May 18, 2009 at 9:05pm —
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Build a Roadmap & Playbook for Explosive Growth: A business planning process to dominate your competition.
Find out what you need to know now to perform a powerful business planning process that paints a picture of your vision and focuses your energy, efforts and your team on the essential work ahead.
This course is designed for business owners, entrepreneurs and managers interested in learning more about the process of building a business plan that empowers them to build strong, su…
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Added by Erik Bunaes on May 18, 2009 at 9:03pm —
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Turning Numbers into Valuable Information: Projections - A basic guide to the business practice every business owner needs for profitable decision-making.
Yes, we know. Numbers make most people’s eyes glaze right over. Most people would rather hit themselves in the head with a hammer than open an Excel spreadsheet.
However, business owners and entrepreneurs need their businesses to generate enough money to pay the bills to stay in business. To keep on top of how a business is performing…
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Added by Erik Bunaes on May 18, 2009 at 9:01pm —
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7 Reasons Why 3 out of 4 Businesses Won’t Ever Be Sold: Tilt the field in your favor and sell your business for top dollar
Find out what you need to know now to successfully sell your business while maximizing your income from the sale. Whether you plan to sell your business next year or 5-10 years down the road, this course will give you valuable information and strategies to build and grow your business.
This course is a business building and marketing lesson as well as a practical introduct…
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Added by Erik Bunaes on May 18, 2009 at 8:57pm —
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Your Marketing Lab Inc. is looking for a Marketing Project Manager. Here are the details.
Please have any potential candidates contact me directly at erik@yourmarketinglab.com.
Marketing Project Manager Job Description
The Marketing Project Manager (MPM) role at Your Marketing Lab™ is a vital position, whose primary role is to develop, manage, execute and deliver marketing-related consulting services. Keeping this primary objective in mind, the MPM’s actions will be focused on a…
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Added by Erik Bunaes on January 5, 2009 at 5:09pm —
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Which are you afraid will give out first... Your wallet, your time or your dream?
We have all been in that gut-churning place as a small business owner: with this fantastic mirage-like vision of success in front of us by day. But by night, when we're all alone, we're visited by the closet monsters of too-few paying customers, and the Mongol Horde of salesmen, ravenous to take your hard-earned cash for some doodad.
Join a group of fellow business owners, entrepreneurs and professionals looking…
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Added by Erik Bunaes on November 18, 2008 at 9:29pm —
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Here are a list of courses coming up in November and December at Your Marketing Lab. Course descriptions are listed after the course schedule.
For more information - and to register - visit www.YourMarketingLab.com
Upcoming Learning Lab Courses
1. Time Management - TU 11/4, 6:00 pm (Pacific).
2. The Essential Components of a Complete Business Plan - WED 11/5, 8:00 am (Pacific).
3. The 8 Essential Elements of A Natural Marketing Mindset –…
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Added by Erik Bunaes on October 30, 2008 at 8:47pm —
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I mentioned this at this month's Oakland B2B meeting.
It's the 30 Day Challenge, and amazing, powerful way to learn the latest strategies, tools and insight on web marketing, especially for web-based businesses.
It's two smart guys - an aussie and a Brit, and they really know what they are talking about.
It's free, you go at your own pace, and they show you what tools to use and how to use them.
See www.thirtydaychallenge.com.
Erik
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Added by Erik Bunaes on October 30, 2008 at 8:40pm —
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Learn what a business plan really is, and what it can do for your business. We will of course go over the structure and components which must be addressed in any effective business plan.
"The Essential Components of a Complete Business Plan"
Wednesday, November 5, 8:00 am PST (11:00 am EST)
For more details, visit www.YourMarketingLab.com and click on the Course Catalog tab on the top of the home page.
Thanks!
Erik
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Added by Erik Bunaes on October 30, 2008 at 8:30pm —
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Here is a practical, useful course on understanding what it takes to sell your business. I give you some of the key things that buyers look for in a business, a concrete set of guidelines to follow before you actually put your business up for sale, as well as some critical information on building a team of professional advisors that are necessary to successfully sell a business, while maximizing the value of your business at that event.
This course is built on information, research, experience…
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Added by Erik Bunaes on October 10, 2008 at 10:15am —
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Rebecca and I have been hard at work creating more courses and services for business owners and entrepreneurs at our company, Your Marketing Lab.
We have lots of courses taught by marketing experts that are short (60-90 minutes), inexpensive, relevant and useful.
For lots more information, visit us online at www.YourMarketingLab.com.
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Here are Six (6) Shortcuts You Can Take This Month to Grow Your Business!
Register for one, two or all three of this…
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Added by Erik Bunaes on September 9, 2008 at 9:00am —
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It's the entrepreneur's dream: start a company, build it up, sell it, and retire (or do it again).
With the baby boomer generation nearing retirement, there will be more and more business owners trying to sell their businesses. In fact, as many as twelve million (yes, 12,000,000) businesses could change hands in the next decade - representing some $10 trillion dollars in value.
However, research suggests that as many as 80% of all businesses - especially smaller businesses - will never be sold…
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Added by Erik Bunaes on May 16, 2008 at 4:00pm —
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